Zara brand


Zara, Banco Santander, The Only Spanish Brands Among The 100 Most Valuable

Zara and Santander are once again this year the only Spanish brands among the 100 most valuable in the world. That said, they are losing positions, according to a new edition of the ‘Best Global Brands’ report. This includes the 100 most valuable brands in the world, as well as the impact of the global Covid-19 pandemic on brand value.Despite the drop in ranking, Zara continues to be the most valuable brand in its sector and Santander remains the most valuable bank in the Eurozone.