BAnkia Objectives

Bankia's CEO José Sevilla: " Values are most important that objectives"

“I Hope That Greater Banking Competition Does Not Make Us Forget Principles”

Manuel Moreno Capa | “We need to re-think what principles and values we want to manage in the banking sector, and maintain a clear philosophy. We tell our teams that they can not attain their objectives at the cost of principles. The values are most important, and the objectives have to be subordinated to the values of the entity if we want to improve the reputation and image of the banking sector,” explains Bankia’s CEO José Sevilla.