Aberdeen Standard Investments| There There’s growing appreciation among Chinese companies of the value that ESG policies can bring. Here we outline five firms setting the standards for domestic peers to follow. As a global investor, we carry out environment, social and governance (ESG) analysis when we research companies for two reasons: (1) not to lose money; (2) to make money. We believe selecting firms with strong ESG standards improves our chance of avoiding loss-making corporate failures and scandals.